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Ulthera DS 7-4.5 / DS 7-3.0 for Nasolabial Folds: Cost, Vectors, and ROI Guide

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For clinics targeting deep nasolabial folds and midface descent, an Ulthera system equipped with DS 7-4.5 and DS 7-3.0 transducers offers image‑guided microfocused ultrasound lifting of the SMAS and deep dermis around the malar fat pad, with typical capital costs of roughly USD 60,000–120,000 new and USD 25,000–55,000 for certified pre‑owned units, depending on year, condition, and warranty coverage. When deployed in a structured nasolabial/midface protocol, this platform can become a high‑ticket anchor treatment with realistic payback in 12–24 months for well‑utilized practices, assuming appropriate pricing, marketing, and patient selection.

What it does & ideal clinic profile

The Ulthera / Ultherapy platform is a microfocused ultrasound with visualization (MFU‑V) system that combines real‑time tissue imaging with precise thermal coagulation in fixed planes, enabling non‑invasive lifting and tightening of face, neck, and select body areas. DS 7‑4.5 and DS 7‑3.0 transducers deliver treatment lines at 4.5 mm and 3.0 mm depths, respectively, allowing you to target the SMAS/retaining ligaments and deep dermis/fat compartments in a layered fashion around the nasolabial fold base and malar fat pad.

This device best fits clinics that already offer injectables and energy‑based facial rejuvenation and want a non‑surgical midface lift option with strong branding and established regulatory status. It is particularly aligned with medspas and dermatology practices that can command premium pricing, maintain consistent patient flow, and have staff comfortable with ultrasound anatomy and treatment planning.

Mid‑to‑large urban clinics, hospital‑based aesthetic units, and high‑end medspas with 3–5 treatment rooms typically benefit most from Ultherapy’s economics, because they can sustain the monthly case volume required for efficient payback. Smaller clinics can also succeed, but ROI depends more strongly on targeted marketing and integrating Ultherapy into comprehensive facial aging protocols rather than relying on it as a standalone one‑off procedure.

Request a quote from ALLWILL for current Ulthera / Ultherapy system pricing, DS 7‑4.5/3.0 transducer availability, and certified pre‑owned options tailored to your clinic profile.

Technical vectors: nasolabial fold base and malar fat pad

Layered targeting with DS 7‑4.5 and DS 7‑3.0

The DS 7‑4.5 transducer operates at 7 MHz with a 4.5 mm treatment depth and visualization up to 8 mm beneath the skin, designed to reach the SMAS and deep fibromuscular layers involved in midface support. In nasolabial fold work, this plane is typically used along lifting vectors from the lateral oral commissure region toward the zygomatic arch, avoiding bone and neurovascular structures under ultrasound guidance.

The DS 7‑3.0 transducer, also 7 MHz but focused at 3.0 mm, targets deep dermis and superficial subcutaneous fat, allowing compaction and tightening of the malar fat pad and the soft tissue base contributing to fold prominence. In practice, many protocols deliver a foundational pass with 4.5 mm (DS 7‑4.5) followed by a second pass with 3.0 mm (DS 7‑3.0) over the same or slightly medial vectors, creating a multi‑layer thermal scaffold that supports visible soft‑tissue lift over several months.

Vector planning around the malar fat pad

The malar fat pad is a key midface volume and support structure whose descent accentuates the nasolabial fold. MFU‑V protocols increasingly use ultrasound mapping to visualize this pad, quantify thickness, and identify safe planes for energy deposition, especially in combination strategies that also modulate fat echogenicity and compaction.

Commonly used vectors include:

  • Lateral cheek vectors: From the mid‑nasolabial fold region angling superolaterally toward the zygomatic eminence to support cheek elevation.
  • Sub‑malar vectors: Along the inferior border of the malar pad to enhance upward support while avoiding direct treatment over prominent malar bags in susceptible patients.
  • Peri‑oral support vectors: Shorter lines along the lower half of the fold and marionette area, planned to influence ligamentous support rather than bulk fat volume.

These patterns aim to create discrete thermal coagulation points approximately 1 mm³ in size in rows of 17 TCPs per 25 mm line, placed in one or two planes depending on tissue thickness and tolerance. Clinics should adapt vectors to patient anatomy, and many pair Ultherapy with fillers or RF microneedling in staged protocols for complex midface cases.

Revenue and operational impact & payback math

Capital cost and consumables

Evidence from recent market analyses indicates that new Ultherapy or Ulthera PRIME systems typically retail around USD 80,000–120,000, depending on configuration, region, and support packages. Certified pre‑owned units from reputable channels often trade in the USD 25,000–55,000 corridor, with newer systems under manufacturer warranty sitting toward the upper end and older, higher‑pulse units pricing lower.

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Transducer cartridges function as consumables, each with a finite line count; market guidance suggests per‑cartridge costs broadly in the USD 500–1,000 range, translating into per‑treatment consumable costs that vary with protocol intensity and treated areas. Clinics must factor additional costs: service contracts, staff training, marketing, and potential software upgrades, particularly as manufacturers phase legacy platforms toward newer PRIME systems.

Illustrative payback scenarios

For nasolabial fold and midface lift indications, Ultherapy is usually priced as a premium facial tightening procedure or as part of a full‑face package. Many practices charge in the USD 800–2,000 per session band for localized midface work, higher for full face and neck. Assuming an average realized price of USD 1,200 per focused midface treatment and 8–12 Ultherapy cases per month, annual gross revenue from the device can fall roughly in the USD 115,000–175,000 range, excluding other areas or combined protocols.

With a certified pre‑owned acquisition around USD 35,000–45,000 plus yearly operating overhead, payback can be achievable in approximately 12–18 months in a busy clinic; new systems closer to USD 90,000–110,000 may see 18–24‑month payback at similar utilization. These figures are illustrative and depend heavily on local market pricing, patient volume, and how effectively Ultherapy is integrated into broader treatment plans rather than sold as an isolated service.

For a more precise projection using your fee schedule and patient volumes, request a quote from ALLWILL including a basic ROI model for Ultherapy with DS 7‑4.5/3.0 applied to nasolabial fold and midface protocols.

Differentiated advantage and why clinics pay a premium

Ultherapy’s key differentiation is MFU‑V: microfocused ultrasound with real‑time visualization enabling “see and treat” control over depth and tissue interface. This imaging capability helps practitioners avoid bone and critical structures and tailor energy deposition to individual anatomy, which is particularly valuable when working near the nasolabial fold base and malar fat pad where fat distribution and ligament integrity vary widely.

Regulatory positioning also matters: the Ulthera system and Ultherapy procedures hold multiple FDA clearances for non‑invasive lifting and visualization of dermal and subdermal layers, including indications on the face, neck, and later extensions to body areas with Ultherapy PRIME. While this does not guarantee clinical outcomes or safety in every case, it does provide a recognized regulatory framework that many clinics and patients view as reassurance compared to off‑brand HIFU devices with less documented performance and oversight.

For nasolabial folds and midface, MFU‑V sits alongside alternative modalities such as RF microneedling or fractional RF and filler‑based contouring; devices like Morpheus8 are often considered as complements or alternatives for specific cases. However, Ultherapy’s ability to reach the SMAS plane with image guidance, combined with its long‑established brand and evidence base, is a common reason clinic owners accept higher capital costs in exchange for perceived patient trust and treatment differentiation.

New vs certified pre‑owned: cost and decision table

Because your working focus is on cost and ROI, the core practical decision aid is a New vs Certified Pre‑Owned (CPO) cost comparison and decision framework. Figures below are realistic, indicative ranges based on recent market data and should be validated case by case.

Ulthera / Ultherapy New vs CPO Cost & ROI Framework

Dimension New Ultherapy / Ulthera system Certified pre‑owned Ultherapy / Ulthera system
Typical purchase price (system only) ~USD 80,000–120,000 depending on model, region, and package. ~USD 25,000–55,000 depending on year, pulse count, and refurb level.
Warranty coverage Full manufacturer warranty; 1–2 years common, with optional extended service plans. Variable: often 3–12 months from reseller or third party; manufacturer warranty may be limited or non‑transferable.
Hardware generation Latest generation (e.g., Ultherapy PRIME) with current software, imaging, and indications. Mix of legacy and newer platforms; some units near support sunset dates, so software compatibility and parts availability need careful verification.
Transducer and consumable pricing Standard pricing from manufacturer or authorized distributors; sometimes bundled promotional units. Similar unit costs, but some CPO programs include initial transducer packages, while grey‑market units may lack traceable consumables.
Regulatory and documentation Clear chain of documentation, including proof of FDA/CE status, IFU versions, and software certification. Must be independently verified: serial number trace, original registration region, prior owner documentation, maintenance logs, and any field safety notices.
Expected depreciation curve Slower in early years; higher residual value if resold or traded within 3–5 years. Accelerated depreciation, but lower initial capital outlay; good for clinics testing demand or balancing a multi‑device portfolio.
Indicative payback horizon (busy clinic) ~18–24 months at moderate‑high utilization for nasolabial/midface plus other areas. ~12–18 months at similar utilization due to lower upfront cost.
Ideal buyer profile Clinics planning Ultherapy as a long‑term strategic platform with brand‑level marketing, training, and potential expansion to new indications. Clinics seeking proven MFU‑V capabilities at reduced capital risk, prepared to invest more time in verification, and comfortable with slightly shorter technology horizon.
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When sourcing through ALLWILL, new and CPO options can be evaluated side‑by‑side with device‑specific condition reports, pulse counts, and warranty details so you can align the choice with your midface lift and nasolabial fold service strategy rather than just headline price.

Compliance and asset protection

Ultherapy is cleared by the FDA for non‑invasive lifting of specific facial and neck areas and for ultrasound visualization of dermal and subdermal tissue layers, with subsequent extensions to body areas for Ultherapy PRIME; however, indications differ by jurisdiction, and you must confirm current regulatory status in your country or region. CE marking and other national registrations similarly require verification, especially when importing refurbished units across borders or acquiring devices originally registered in another region.

Asset protection for MFU‑V devices encompasses clear documentation chains, validated pulse counts, and verified software versions in line with the Instructions for Use and applicable safety notices. Clinics should maintain written records of every service event, transducer replacement, and software update; this is not only good practice for clinical quality but also crucial for future resale value and for demonstrating compliance in the event of audits or incident reviews.

ALLWILL’s role is to facilitate compliant sourcing by matching clinics with vetted devices, providing condition summaries where available, and helping you structure documentation requests to sellers and refurbishers. Final regulatory responsibility remains with the buyer: you should obtain written confirmation of indication scope, registration, and warranty directly linked to the serial number of the unit you plan to purchase.

Request a quote from ALLWILL to obtain a device‑specific compliance and documentation checklist for any Ultherapy system you are considering.

Procurement risks to avoid + ALLWILL Expert View

Common procurement risks for Ultherapy and similar MFU‑V systems include acquiring units with unverified pulse counts, incomplete maintenance histories, or software versions that diverge from current safety guidance. These factors can materially affect remaining transducer life, performance consistency, and your ability to rely on manufacturer support, especially as legacy platforms approach announced support sunset dates.

Another risk is underestimating the operational infrastructure required: staff training in ultrasound anatomy and Ultherapy IFUs, realistic patient education about expectations, and adequate marketing to sustain case volume for ROI. Overpaying for a unit that is then under‑utilized is arguably more damaging than paying a premium for a fully warranted, well‑supported system that integrates smoothly into your service mix.

ALLWILL Expert View: Building ROI on Nasolabial Fold and Midface Ultherapy

From a procurement and asset‑management standpoint, the most consistent Ultherapy success stories in nasolabial and midface lift protocols share three characteristics. First, the clinic treated the device as a platform, not a single procedure; they structured layered protocols that combined MFU‑V passes at 4.5 mm and 3.0 mm depths with fillers or RF microneedling when appropriate, and positioned Ultherapy as the anchor technology for midface corrections rather than a one‑off upsell. Second, they purchased with documentation discipline: serial‑linked service records, transducer line counts, proof of regulatory status in their operating region, and clear written warranty terms, especially for certified pre‑owned units. Third, they sized the investment to projected demand; clinics new to MFU‑V often start with a well‑documented CPO system sourced through a structured channel such as ALLWILL, validate demand over 12–18 months, and only then consider upgrading to newer generation platforms or expanding to additional indications. This staged approach treats Ultherapy as a managed asset whose revenue trajectory, risk profile, and residual value are all actively planned rather than assumed.

For a device in this price class, a formal internal acquisition memo that documents price, condition, regulatory status, ROI assumptions, and exit options (e.g., trade‑in or resale) is a practical safeguard. ALLWILL can assist by providing structured data on candidate units and connecting you with technical experts for independent review.

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Mid‑article, this is a good moment to request a quote from ALLWILL for an Ultherapy system shortlist, including at least one new and one certified pre‑owned unit that match your budget and treatment priorities.

Frequently Asked Questions

What is the typical price range for an Ultherapy system with DS 7‑4.5 and DS 7‑3.0?

Recent market data suggests new Ultherapy or Ulthera PRIME systems often fall in the USD 80,000–120,000 range, depending on configuration and region. Certified pre‑owned systems more commonly trade around USD 25,000–55,000, again varying with year, condition, and warranty. Request a quote from ALLWILL for precise, device‑specific pricing.

How do new and refurbished Ultherapy units differ in ROI potential?

New units offer longer warranties, the latest software, and slower depreciation, which can support strong long‑term ROI if you maintain high utilization. Refurbished or CPO units carry lower upfront costs and potentially faster payback but require more thorough documentation checks and often have shorter technology horizons. Both can be viable if aligned with your projected case volume and risk tolerance.

What warranty and service coverage should I expect?

New systems typically include 1–2 years of manufacturer warranty with options for extended service plans, covering parts, labor, and sometimes transducer replacements under defined conditions. CPO units may come with 3–12‑month warranties from refurbishers or resellers, and manufacturer support can vary, so all terms should be confirmed in writing for the specific serial number. ALLWILL can help you compare warranty structures before committing.

How do regulatory and import considerations affect my purchase?

Ultherapy holds multiple FDA clearances for non‑invasive lifting and visualization, and many units are CE‑marked or registered in other markets, but indications and requirements differ by country. When importing or buying CPO devices, you must verify that the specific system complies with local regulations and that documentation, IFUs, and software align with current standards. It is prudent to obtain legal or regulatory advice for cross‑border acquisitions.

What payback period is realistic for nasolabial fold and midface Ultherapy?

For clinics charging in the USD 800–2,000 range per Ultherapy session and performing roughly 8–12 treatments monthly, annual device revenues around USD 115,000–175,000 are feasible, though not guaranteed. Under these assumptions, CPO systems can reach payback in about 12–18 months, while new units often take 18–24 months. For a tailored forecast, request a quote from ALLWILL with an ROI model based on your pricing and expected volumes.

Request a quote from ALLWILL to review specific Ultherapy system options, confirm compliance and documentation, and reserve a unit that fits your clinic’s nasolabial fold and midface treatment strategy.

References

  1. “Ultherapy™ adds a whole new category to the aesthetics …” (Ulthera system overview and transducer specifications)
  2. Ultherapy®: Unique Aesthetic Visualization & Skin Treatment
  3. Ulthera® System Receives Third FDA Clearance
  4. May 4, 2018 Ulthera, Inc – FDA 510(k) K180623
  5. Ultherapy PRIME: FDA body clearance and what changed from legacy Ultherapy
  6. Ultherapy Specs, Pricing & Depreciation in Washington 2026
  7. How Much Does Ultherapy Machine Cost
  8. Transducer DS 7 – 4.5 – Pipeline Medical
  9. Micro-Focused Ultrasound Skin Tightening
  10. Protocol for correcting age-related changes in the periorbital region with HIFU, filler, and RF
  11. High-Resolution Ultrasound-Guided Facial Adipose Tissue Study
  12. Used Ultherapy for Sale (2026) – Device Pulse
  13. How to Choose the Best Ultherapy Skin Tightening Machine: A Complete Guide
  14. United States Ultrasound Skin Tightening Devices – Price Evidence
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(e) Notice and Inspection. The limited warranties contained in this Section 8 are made on condition that immediate written notice of any noncompliance with the Equipment’s and/or the Service’s warranty be given to MRP, and provided that MRP’s inspection reveals that Buyer’s claim is valid under the terms of such warranty.

        9.  DISCLAIMERS; NO OTHER WARRANTY. EXCEPT TO THE EXTENT AS PROVIDED IN SECTION 8(c)(i)(D), BUYER ACKNOWLEDGES THAT MRP IS NOT BOUND BY ANY WARRANTY THAT MAY BE SET FORTH IN A MANUFACTURER’S WRITTEN MATERIALS THAT WOULD HAVE APPLIED HAD BUYER PURCHASED THE EQUIPMENT DIRECTLY FROM THE MANUFACTURER IN ITS UNUSED STATE. BUYER ACKNOWLEDGES THAT BUYER HAS NOT RELIED UPON ANY WARRANTY OTHER THAN AS SET FORTH IN THIS AGREEMENT. IN ADDITION, BUYER ALSO HEREBY ACKNOWLEDGES AND AGREES THAT ANY ORAL OR WRITTEN STATEMENTS CONCERNING USE AND REGULATION OF MEDICAL DEVICES SOLD BY MRP ARE AND SHALL BE CONSTRUED AS FOR INFORMATIONAL PURPOSES ONLY AND WITHOUT WARRANTY OR ASSURANCE BY MRP AS TO THEIR ACCURACY OR VALIDITY. MRP ALSO HEREBY DISCLAIMS ANY AND ALL WARRANTIES REGARDING OTHER MEDICAL CARE OR HELP, INCLUDING THE SELECTION OF AESTHETIC AND MEDICAL PROCEDURES AND PRODUCTS FOR, OR CARE OF, PATIENTS. THE LIMITED WARRANTIES OF THIS AGREEMENT, IF APPLICABLE TO ANY EQUIPMENT OR SERVICE FURNISHED UNDER THIS AGREEMENT, CONSTITUTE THE ONLY WARRANTIES MADE WITH RESPECT TO THE EQUIPMENT AND/OR SERVICE AND ANY DEFECT, DEFICIENCY OR NONCONFORMITY. TO THE EXTENT PERMITTED BY LAW, SUCH WARRANTY IS IN LIEU OF ALL OTHER WARRANTIES, EXPRESS OR IMPLIED BY LAW, COURSE OF DEALING, COURSE OF PERFORMANCE, USAGE OF TRADE OR OTHERWISE, INCLUDING, BUT NOT LIMITED TO, ANY EXPRESS OR IMPLIED WARRANTY OF MERCHANTABILITY, TITLE, NONINFRINGEMENT OR FITNESS FOR A PARTICULAR PURPOSE.

        10.  LIMITATION OF LIABILITY. NOTWITHSTANDING ANYTHING TO THE CONTRARY IN THIS AGREEMENT, UNDER NO CIRCUMSTANCES SHALL MRP BE LIABLE FOR ANY INDIRECT, PUNITIVE, INCIDENTAL, CONSEQUENTIAL, EXEMPLARY OR SPECIAL DAMAGES, ARISING FROM, RELATED TO OR CAUSED, DIRECTLY OR INDIRECTLY, WHETHER FORESEEABLE OR NOT, BY THE EQUIPMENT AND/OR THE SERVICES, THE USE OR INABILITY TO USE THE EQUIPMENT, THE RESULTS GENERATED FROM THE EQUIPMENT AND/OR THE SERVICES, THIS AGREEMENT, ANY OTHER ACT OR OMISSION OF MRP, OR BASED UPON ANY OTHER LEGAL THEORY. IN NO EVENT SHALL MRP BE LIABLE FOR ANY LOSSES OF REVENUE, USE, BUSINESS OPPORTUNITY, PROFIT, SAVINGS OR ANY OTHER DAMAGES DUE TO ANY CAUSE WHATSOEVER, EVEN IF MRP OR ITS AGENTS HAS BEEN ADVISED OF THE POSSIBILITY THEREOF. THE FOREGOING IS A SEPARATE, ESSENTIAL TERM OF THIS AGREEMENT, AND SHALL BE EFFECTIVE UPON THE FAILURE OF ANY REMEDY, EXCLUSIVE OR NOT. IN NO EVENT WILL MRP’S TOTAL LIABILITY UNDER THIS AGREEMENT EXCEED THE PURCHASE PRICE ACTUALLY PAID TO MRP BY BUYER FOR THE EQUIPMENT AND/OR THE SERVICES GIVING RISE TO THE CLAIM FOR WHICH DAMAGES ARE BEING SOUGHT. NO SUIT OR ACTION MAY BE BROUGHT BY BUYER, ITS SHAREHOLDERS, DIRECTORS, MANAGERS, EMPLOYEES OR AGENTS FOR ANY BREACH OF THIS AGREEMENT MORE THAN ONE (1) YEAR AFTER THE ACCRUAL OF SUCH CAUSE OF ACTION. IT IS AGREED THAT MRP’S LIABILITY IS SO LIMITED. WITHOUT LIMITING THE GENERALITY OF THE FOREGOING, BUYER ASSUMES ALL RISK AND LIABILITY FOR THE RESULTS OBTAINED BY THE USE OF ANY EQUIPMENT IN THE PRACTICE OF ANY PROCESS, WHETHER IN TERMS OF OPERATING COSTS, GENERAL EFFECTIVENESS, SUCCESS OR FAILURE, AND REGARDLESS OF ANY ORAL OR WRITTEN STATEMENTS MADE BY MRP, BY WAY OF TECHNICAL ADVICE OR OTHERWISE, RELATED TO THE USE OF THE EQUIPMENT.

        11.  BUYER’S REPRESENTATIONS AND WARRANTIES. Buyer represents and warrants to MRP that: (a) Buyer is duly organized, validly existing, and in good standing in the jurisdiction of Buyer’s formation; (b) Buyer is duly qualified to do business and is in good standing in every jurisdiction in which such qualification is required; (c) Buyer has the full right, power, and authority to enter into this Agreement and to perform Buyer’s obligations under this Agreement; (d) the execution of this Agreement by the person whose signature is set forth at the end hereof has been duly authorized by all necessary corporate action of Buyer; (e) when executed and delivered by each of MRP and Buyer, this Agreement will constitute the legal, valid and binding obligation of Buyer, enforceable against Buyer in accordance with its terms; (f) Buyer is in compliance with all applicable laws relating to this Agreement, the Equipment and the operation of Buyer’s business; (g) Buyer is not insolvent and is paying all of its debts as they become due; and (h) all financial information that Buyer has provided to MRP is true and accurate and fairly represents Buyer’s financial condition.

        12. PROPRIETARY RIGHTS.

(a) Ownership. No sale shall be construed as granting to Buyer any license or other right in, or to, any of MRP’s (i) patents; (ii) trademarks; (iii) internet domain names, whether or not trademarks, registered by any authorized private registrar or governmental authority, web addresses, web pages, websites and URLs; (iv) works of authorship, expressions, designs and design registrations, whether or not copyrightable, including copyrights and copyrightable works, software and firmware, technical data, data files, and databases and other specifications and documentation; (v) trade secrets; (vi) environmental or other testing applicable to the Equipment and/or the Services; and (vii) industrial and other intellectual property rights, and all rights, interests, and protections that are associated with, equivalent or similar to, or required for the exercise of, any of the foregoing, however arising, in each case whether registered or unregistered and including all registrations and applications for, and renewals or extensions of, such rights or forms of protection pursuant to the laws of any jurisdiction throughout in any part of the world (collectively, the “Intellectual Property Rights”).

(b) Prohibited Acts. Buyer shall not (i) take any action that might interfere with any of MRP’s rights in or to Intellectual Property Rights, including MRP’s ownership or exercise thereof; (ii) challenge any right, title, or interest of MRP in or to the Intellectual Property Rights; (iii) make any claim or take any action adverse to MRP’s ownership of the Intellectual Property Rights; (iv) register or apply for registrations, anywhere in the world, for MRP’s trademarks or any other trademark that is similar to MRP’s trademarks or that incorporates MRP’s trademarks in whole or in confusingly similar part; (v) use any mark, anywhere that is confusingly

similar to MRP’s trademarks in whole or in confusingly similar part; (vi) engage in any action that tends to disparage, dilute the value of or reflect negatively on the Equipment and/or the Services or any of MRP’s trademarks; (vii) misappropriate any of MRP’s trademarks for use as a domain name without prior written consent from MRP; or (viii) alter, obscure or remove any of MRP’s trademarks, or trademark or copyright notices or any other proprietary rights notices placed on the

Equipment, marketing materials or other materials that MRP may provide.

        13.  CONFIDENTIAL INFORMATION. Without the prior written consent of MRP,Buyer, directly or indirectly, shall not disclose (and will direct its directors, shareholders, employees and agents not to disclose) any Confidential Information. The term “Confidential Information” means any information of or relating to MRP or the Equipment and/or the Services not generally known to the public (other than as a result of disclosure in violation of this Agreement) in spoken, printed, electronic or any other form or medium, including, but not limited to, business processes, practices, methods, policies, plans, publications, documents, research, operations, services, strategies, techniques, agreements, contracts, transactions, potential transactions, know-how, trade secrets, databases, manuals, records, supplier information, financial information, accounting information, legal information, marketing information, pricing information, payroll information, personnel information, and supplier lists.

        14.  NON-SOLICITATION. Buyer agrees not to solicit or hire any personnel of MRP involved with the delivery of the Services during the provision of such Services and for twelve (12) months after the completion of such Services; provided, however, that Buyer may hire individuals employed by MRP who, without other solicitation, respond to advertisements or solicitations aimed at the general public.

        15.  EQUITABLE REMEDIES. Buyer acknowledges and agrees that (a) a breach or threatened breach by Buyer of any of its obligations under Sections 13 or 14 would give rise to irreparable harm to MRP for which monetary damages would not be an adequate remedy and (b) in the event of a breach or a threatened breach by Buyer of any such obligations, MRP shall, in addition to any and all other rights and remedies that may be available to MRP at law, at equity, or otherwise in respect of such breach, be entitled to equitable relief, including a temporary restraining order, an injunction, specific performance, and any other relief that may be available from a court of competent jurisdiction, without any requirement to post a bond or other security, and without any requirement to prove actual damages or that monetary damages will not afford an adequate remedy. Buyer agrees that Buyer will not oppose or otherwise challenge the appropriateness of equitable relief or the entry by a court of competent jurisdiction of an order granting equitable relief, in either case, consistent with the terms of this Section 15.

        16.  INDEMNIFICATION. Buyer agrees to indemnify, defend and hold harmless MRP and its directors, shareholders, employees and agents (collectively, “MRP Indemnitees”) against any liability, damage, loss or expense incurred by or imposed in connection with any claims, suits, actions, demands or judgments arising out of (a) any breach or non-fulfillment of any representation, warranty or covenant set forth in this Agreement by Buyer or its directors, managers, employees or agents (collectively, “Buyer’s Agents”); (b) any negligent act or omission or willful misconduct of Buyer or Buyer’s Agents in connection with this Agreement; (c) any bodily injury, death of any person or damage to real or tangible personal property caused by Buyer or Buyer’s Agents, including the use of unauthorized parts in or service of the Equipment; (d) any failure by Buyer or Buyer’s Agents to comply with any applicable laws; (e) any fraud or other intentional acts by Buyer or Buyer’s Agents; and (f) the use or operation of the Equipment, including, without limitation, any medical and/or surgical procedures performed by Buyer, and any of Buyer’s Agents, using the Equipment unless said damages are determined by a court of competence jurisdiction to be solely by the gross negligence of MRP or solely as result of a breach by MRP of the limited warranties contained herein.

        17.  DEFAULTS; REMEDIES. Notwithstanding anything herein to the contrary, should Buyer fail to pay for the order or any other amount, in whole or in part, when due or perform its other obligations under this Agreement or as otherwise mutually agreed in writing between Buyer and MRP (each, a “Default”), then MRP may take any and all actions available under law or equity to collect said amounts with a ten (10) day prior written notice, including, but not limited to, enforcing its security interest, accelerating the payment of and declaring immediately due and payable any unpaid balance of the order, referral to outside collection agencies and/or commencement of legal action. MRP’s rights shall be cumulative, and it shall not be required to have attempted to realize upon to the Equipment before taking any other collection actions. MRP may require that Buyer assemble and return any or all of the Equipment to MRP and, in the event Buyer fails to return such Equipment peaceably, enter upon the premises where such Equipment is located, with or without legal process, and repossess such Equipment. Upon a Default, Buyer agrees to pay upon MRP’s demand: (i) all costs and expenses incurred by MRP or its assignee in connection with the enforcement of any remedies, including all expenses incurred in connection with the return, sale, release or other disposition of the Equipment, including attorneys’ fees and other costs incurred by MRP or its assignee in enforcing or defending its rights and remedies under this Agreement and any other written agreement between Buyer and MRP.

        18.  COMPLIANCE WITH LAWS. Buyer shall (a) carry out the transactions contemplated by this sale and deal with the Equipment in conformity with all applicable laws, rules and regulations of all government authorities, including, without limitation, export laws, (b) obtain all permits and licenses required in connection with the purchase, shipment, installation or use of the Equipment, and (c) be solely responsible to fully understand and comply with laws, rules and regulations. Any information provided is as a convenience only.

        19.  FURTHER ASSURANCES. Upon MRP’s reasonable request, Buyer shall, at its sole cost and expense, execute and deliver all such further documents and instruments, and take all such further acts, necessary to give full effect to this Agreement.

        20.  ASSIGNMENT; SUCCESSORS AND ASSIGNS. Buyer cannot delegate any duties nor assign any rights or claims under this Agreement without MRP’s prior written consent, and any such attempt or assignment shall be void. In the event that Buyer finances its acquisition of any Equipment with a third party, Buyer may direct MRP to transfer title of such Equipment to such third-party financing company, with all remaining terms and conditions of this Agreement remaining in full force and effect. This Agreement is binding on and inures to the benefit of the parties to this Agreement and their respective permitted successors and permitted assigns.

        21.  NO THIRD-PARTY BENEFICIARIES. Subject to Section 16, this Agreement benefits solely the parties to this Agreement and their respective permitted successors and assigns, and nothing in this Agreement, express or implied, confers on any other person any legal or equitable right, benefit, or remedy of any nature whatsoever under or by reason of this Agreement.

        22.  GOVERNING LAW; VENUE. The application of the UN Convention on Contracts for the International Sale of Goods is expressly excluded. The parties agree that any and all claims, demands, disagreements, controversies or disputes arising out of or relating to this Agreement and any agreement or document delivered in connection herewith (collectively, “Claims”) shall be governed by and construed in accordance with the laws of the State of Utah and adjudicated exclusively in the state and federal courts located in or nearest to Summit County, Utah, which courts shall have the sole and exclusive jurisdiction and venue for adjudication of all Claims. The parties hereby agree upon, consent and stipulate to the jurisdiction and venue of the aforementioned courts for the adjudication of all Claims, to the exclusion of all other courts, forums and venues whatsoever.

        23.  NON-DISPARAGEMENT. Buyer shall not disparage MRP or MRP’s trademarks, websites, products or services, or display any such items in a derogatory or negative manner on any website or in any public forum or press release.

        24.  NOTICES. Any notice, demand, or communication required, permitted or desired to be given hereunder shall be deemed effectively given when personally delivered, when sent by electronic means, when received by overnight courier, or when mailed by prepaid, certified or registered mail, return receipt requested, addressed to the other party at its address set forth on the Quote or to such other address that the receiving party may designate from time to time in accordance with this Section 25.

        25.  PUBLIC ANNOUNCEMENTS. Unless otherwise stated herein, neither party shall issue a press release or otherwise advertise, make a public statement or disclose to any third-party information pertaining to the relationship arising under this Agreement, the existence or terms of this Agreement, the underlying transactions between MRP and Buyer or agent for Buyer or refer to the other party in relation to this Agreement without the other party’s prior written approval.

        26.  ENTIRE AGREEMENT; ADDITIONAL OR INCONSISTENT TERMS. Subject to Section 32, this Agreement constitutes the sole and entire agreement between the parties hereto relating to the subject matter hereof, and any unincorporated representation, affirmation of fact, course of prior dealings, promise or condition in connection therewith, or usage of the trade, shall not be binding on either party. Terms and conditions set forth which differ from, conflict with or are not included in this Agreement shall not be part of any agreement between MRP and Buyer unless both parties specifically accept such terms and conditions in writing.

        27.  WAIVER. No waiver under this Agreement is effective unless it is in writing and signed by the party waiving its right. Any waiver authorized on one occasion is effective only in that instance and only for the purpose stated and does not operate as a waiver on any future occasion. None of the following constitutes a waiver or estoppel of any right, remedy, power, privilege or condition arising from this Agreement: any failure or delay in exercising any right, remedy, power or privilege or in enforcing any condition under this Agreement; or any act, omission or course of dealing between the parties.

        28.  SURVIVAL. Subject to the limitations and other provisions of this Agreement, the representations and warranties of Buyer contained herein shall survive the expiration or earlier termination of this Agreement for a period of twelve (12) months after such expiration o termination and (b) this Section 29 and Sections 10, 12, 13, 14, 15, 16, 17, 21, 22, 23, 24, 26, and 32 of this Agreement, as well as any other provision that, in order to give proper effect to its intent, should survive such expiration or termination, shall survive the expiration or earlier termination of this Agreement. All other provisions of this Agreement shall not survive the expiration or earlier termination of this Agreement.

        29.  RELATIONSHIP OF PARTIES. Nothing in this Agreement creates any agency, joint venture, partnership or other form of joint enterprise, employment or fiduciary relationship between the parties. Neither party has any express or implied right or authority to assume or create any obligations on behalf of or in the name of the other party or to bind the other party to any contract, agreement or undertaking with any third party.

        30.  HEADINGS. The headings in this Agreement are for reference only and do not affect the interpretation of this Agreement.

        31.  ORDER OF PRECEDENCE. In the event of conflict between the Quote, a written agreement by MRP, and these Terms, the order of priority shall be: (1) the written

agreement by MRP, if only if executed by an MRP Officer, (2) the Quote and (3) these Terms, and only to the extent of the direct conflict. Notwithstanding the foregoing, MRP shall not be bound by, and specifically objects to, any terms, conditions or other provisions, both written and oral, which are different from, in addition to or inconsistent with the provisions of this Agreement which are set forth in any purchase order, receipt, acceptance, confirmation, correspondence or otherwise of, or by, Buyer. Fulfillment of Buyer’s order shall not constitute acceptance of any of Buyer’s terms and conditions and does not serve to modify or amend the terms and conditions contained herein.

        32.  SEVERABILITY. If any part of this Agreement is held to be void, illegal or unenforceable, then it shall be deemed to be severed from this Agreement and the remaining provisions shall continue in full force and effect; provided, however, that if any fundamental term or provision of this Agreement is held to be void, illegal or unenforceable, the remainder of this Agreement shall be unenforceable. Upon a determination that any term or provision is void, illegal or unenforceable, the parties shall negotiate in good faith to modify this Agreement to effect the original intent of the parties as closely as possible in order that the transactions contemplated hereby be consummated as originally contemplated to the greatest extent possible.